Chinese 60 yr olds love doing dance vids and watching weddings

Takeaway

The Chinese version of Tik Tok shows a surprising diversity in user base and content

Douyin 2019 data report

Douyin is the Chinese version of short video app Tik Tok; both are owned by Bytedance [1]. Katherine Wu translated the 2019 data report that Douyin published here, below are my highlights:

Douyin claims >400mm daily active users DAUs

Note tha…